Limerence, self-expansion and the shadow
Also see " Reward theory of attraction " (Wikipedia) which contextualizes self-expansion in the psychology and neuroscience of reward. For a recent review of self-expansion theory, see Emery et al. (2025) . Emery et al. (2025): Relationships ... are one of the key routes through which people can experience self-expansion. Most directly, people can expand their sense of self to include aspects of their romantic partner in their own self-concept (typically referred to as inclusion of other in the self , or IOS ). Aron & Aron (1986, pp. 42, 45): 'In general, reward approaches simply point out that we will be attracted to persons who provide rewards or from whom we expect to receive them (Byrne, 1971), or even to persons accidentally associated with rewarding experiences (Aron, 1970; Lott & Lott, 1974). [...] We would suggest that a "reward" is whatever creates expansion of the self.' For context on limerence/Jung connection by other authors: Why You’re ...